About The Gritlist

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Most trade publications tell you how to fix a wire, bend a pipe, or install a unit.

Gritlist is different. We’re here to help you build a business, not just a trade.

I come from the world of startups, tech, and digital marketing—not from a trade truck. But that’s exactly the point. For years, I’ve helped companies scale fast, market smarter, and use the newest tools (like AI) to punch above their weight. Now, I’m bringing those same growth playbooks to electricians, plumbers, HVAC owners, and other tradespeople who want to grow beyond the grind.

Because here’s the truth: the trades are full of skilled workers, but very few resources show owner-operators how to go from being a technician to being a true entrepreneur. That’s the gap Gritlist fills.

Each week, you’ll get:

• Playbooks on pricing, quoting, hiring, and marketing—adapted from startup land, made simple for trades.

• Stories from real electricians and contractors who scaled from one truck to multiple crews.

• AI tools & strategies to help you save time, win more jobs, and run your business smarter.

• Community insights from ambitious tradespeople like you, sharing what’s really working on the ground.

⚡ If you’re an electrician, plumber, or HVAC owner who wants to stop working in your business and start working on it—this is for you.

This isn’t theory. It’s not corporate fluff. It’s grit + growth.
And it’s how you go from one truck to an empire.

👉 Subscribe now and join the first wave of trades entrepreneurs rewriting the rules.